1. Considering your family and giving examples a) Evaluate how the Internet has had an impact on consumer purchasing behavior. b) How might your phoner use the Internet to direct a proper market scheme? 2. Why be so many companies trying to standardize their planetary market mixes? addicted your companys current touch, will you fall the like trend? Why and why not? With examples, come on the limitations to this approach. 3. Define merchandise environment, and how does it affect the formulation of your companies marketing mix? (You can use SWOT analysis as an example) 4. What is your companys segmentation scheme? How do you top the target market? How do you position your company in the marketplace? 5. What is spherical brand? Would you like to buy global brand or local brand? Do you require to build your brand to become global? What are the potence advantages and risks associated with companies initiatives in building global brands? 6.
Given the current military position of your company and products, how do you differentiate it from any of the other brands in the same industry? How would you make a proper marketing strategy that can help you win the market packet of land and sustain in the marketplace? 7. If your company is round to forecast the international market (you can point let out the particular(prenominal) country) for expanding market share and improving sales, what potpourri of advertising strategy would you make? Standardization or localization? Why? 8. What amiable of criteria you usually consider for choosing the foreign market to enter? Wh at would you do before you decide to go inte! rnational? (based on your companys specific condition and the products you made)If you want to get a full essay, order it on our website: BestEssayCheap.com
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